Our Vision, Mission &Values


Our Vision


We aspire to be the funeral home of choice for all families in our community, known for our compassion, integrity, creativity and value. We will set the standard for excellence in service quality by which other funeral businesses will measure themselves.

Our Mission


With personalized, professional and dignified care that displays warmth and compassion, it is our commitment to provide families with exceptional and meaningful end-of-life services. We provide a comforting atmosphere where we offer gentle guidance and support as we strive to exceed the expectations of those we serve.

Our Values


TRUST: Brockie Donovan has been building trusting relationships for over 109 years. To maintain this trust, we strive to uphold our values and follow through on our commitments and promises. To build trust, we are committed to being honest, dependable and reliable, by seeking feedback, listening attentively, and being open and supportive to others.

PROFESSIONALISM: Brockie Donovan defines professionalism in matters of ethics and professional responsibility. We provide expert advice, present options without obligation, and follow through with impeccable attention to detail. We continuously improve our level of professionalism by implementing the best practices of the profession.

INTEGRITY: We hold ourselves to the highest ethical standards, demonstrating honesty and fairness in every action that we take, and realizing that the strength of an organization is based on the integrity of it's people. Integrity is the internal compass that provides our team with guidance and direction in all that we strive to do. 

COMMUNITY: Brockie Donovan has been an integral part of the community for over 109 years. We believe it is our obligation to give back and contribute to a healthy, strong community.

CARE & COMPASSION: We genuinely show concern, empathy and consideration for the needs and well-being of others. We are alert to the feelings that loss creates and are sensitive in all of our interactions. The highest calling of our profession is to provide comfort during times of need.

INNOVATION & LEARNING: Brockie Donovan honours the traditions of our first century of service, and embraces the knowledge, skills and technology needed for the future. We choose the best people for our work, employ the best available practices, and always challenge ourselves to improve through innovation, strategic planning, collaboration and teamwork.